TikTok, You’ve Changed! Meet the Newest TikTok Audience.
Step aside teens and twenty-somethings. TikTok is for mid-lifers too. [...]
Your Q4 Reminder to Start Planning 2022—Now!
Ah Q4… the season of the year that always sneaks [...]
NIL: It Isn’t as Expensive as You Might Think (and it works)
Okay, first, what is NIL? NIL: Name, image, likeness. In [...]
GA4: Dynamic, Insightful, & the Future of Data-Tracking
Social media, websites, and apps, oh my! With so many [...]
Optimize Your Content With Insights From Google Analytics
Google Analytics is one of the most popular free tools [...]
Data-Driven Content: Give the People What They Want
Data is like a giant key that helps you unlock [...]
What Am I Missing If I Don’t Have a Personal Brand?
My marketing seems to be working fine. A personal brand [...]
And That’s How the 3rd-Party Cookie Crumbles
After decades of driving online advertising and online privacy concerns, [...]
Not All 3rd Party Data Is Created Equal
When it comes to data in marketing, more is better, [...]