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In order to drive results, we strive to stay in-the-loop and ahead of trends in our field. And yours. Here, you’ll find our insights on topics ranging from design, digital marketing and so much more. Let’s learn together.

MediaSpark Gives

Every year, we have the opportunity to partner with some of the best nonprofit organizations across Nebraska. These groups are making a real, tangible difference in our local community. To join them and help expand their reach even further is something we cherish.  To support the efforts of local nonprofits, [...]

TikTok, You’ve Changed! Meet the Newest TikTok Audience.

Step aside teens and twenty-somethings. TikTok is for mid-lifers too. If you think TikTok isn’t a valuable marketing platform for your audience, you might want to reevaluate. After a year spent in quarantine, more middle-aged adults than ever are scrolling, swiping, and content-creating on the app. If you’re still skeptical, [...]

Your Q4 Reminder to Start Planning 2022—Now!

Ah Q4… the season of the year that always sneaks up quicker than we’re ready for, propelling us into year-end before we’ve even finished our last Christmas cookie. Q4 also marks the perfect time to start your 2022 planning. Aside from next year’s business planning, don’t forget to also consider [...]

NIL: It Isn’t as Expensive as You Might Think (and it works)

Okay, first, what is NIL?  NIL: Name, image, likeness. In marketing, NIL refers to a company obtaining permission to use the name, image, and likeness of a person to: Capitalize on the person’s following and audience Add personality and a familiar face to the company’s brand Build trust with customers [...]

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