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Blog2020-09-29T18:01:03-05:00

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In order to drive results, we strive to stay in-the-loop and ahead of trends in our field. And yours. Here, you’ll find our insights on topics ranging from design, digital marketing and so much more. Let’s learn together.

Google Analytics 4: Dynamic, Insightful, & the Future of Data-Tracking

Social media, websites, and apps, oh my! With so many marketing platforms available, and different methods of engagement for each, it had become nearly impossible for a normal person to compile so much customer data into a usable report. Cue Google Analytics 4 (GA4): the upgrade you probably didn’t know [...]

Optimize Your Content With Insights From Google Analytics

Google Analytics is one of the most popular free tools you can add to your website to track visitor behavior. It pulls real time data about how people entered your website, how long they stuck around, what they clicked, how far they scrolled, and dozens of other activities. If you’re [...]

Data-Driven Content: Give the People What They Want

Data is like a giant key that helps you unlock your ideal customer group. You may think your trusty gut-instinct is infallible when it comes to knowing what content to create. But oftentimes, taking a peek at the actual analytics of your content reveals some surprising insights—and, hopefully, prompts you [...]

Back-to-Back Honors

For the Second Consecutive Year, MediaSpark has been named to the Inc. 5000 list of Fastest-Growing Private Companies Inc. magazine today revealed that MediaSpark has been named to its annual Inc. 5000 list for the second year in a row. The Inc. 5000 list is the most prestigious ranking of [...]

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