Clarion Home Services Group names MediaSpark AOR for media and creative services.

Based in Lake Forest, Illinois, Clarion Home Services Group boasts a portfolio of 17 home service brands across 10 states. They acquire and partner with HVAC, electrical and plumbing teams to remove business growth barriers and unlock more profitability. And they selected MediaSpark to support this growth due to our media strategy/buying and creative conceptual development and execution prowess. Especially in the home services arena.

Our flagship home services client and great success story―Burton AC, Heating, Plumbing and More (now part of the Clarion group)―grew fivefold from 2015 to 2021 with our media strategy and guidance. Contributing factors? Burton consistently invested 10% of revenue in marketing year over year and highlighted their community and philanthropic support in addition to promotion-based marketing. They’ve continued to secure the Best of Omaha vote for 18 years running.

Today, we are thrilled to continue our partnership with Burton and put our expertise to work for the rest of Clarion’s portfolio, from St. George, Utah, to Chagrin Falls, Ohio.