This Cookie Policy explains how The MediaSpark (“we,” “our,” or “us”) uses cookies and similar technologies on themediaspark.com (the “Site”). It should be read alongside our Privacy Policy, which describes how we handle personal information more generally.
By continuing to use our Site, you acknowledge that you have read and understand this Cookie Policy. Where required by applicable law, we will obtain your consent before placing non-essential cookies on your device. You can manage your cookie preferences at any time using the consent management tool on the Site.
Cookies are small text files that are placed on your device when you visit a website. They allow the site to recognize your device and remember information about your visit, such as your preferences and how you interact with the site. We also use similar technologies, including pixels, web beacons, local storage, and tracking scripts. For convenience, we refer to all of these as “cookies” in this Policy.
Cookies can be set by us (“first-party cookies”) or by third-party services we use (“third-party cookies”). They can also be “session cookies” that are deleted when you close your browser, or “persistent cookies” that remain on your device for a set period of time.
We organize cookies into four categories. The categories below match the consent options you see in our cookie banner.
These cookies are essential for the Site to function properly. They cannot be disabled through our consent management tool because the Site would not work correctly without them. Under most privacy laws, strictly necessary cookies do not require consent because they are required to provide a service you have requested. They are typically set in response to actions you take, such as filling out a form, setting your privacy preferences, or browsing the Site.
Examples: WordPress session cookies, our cookie consent banner’s own preference cookie, Cloudflare security cookies, Google reCAPTCHA cookies (used to protect forms from spam).
These cookies allow the Site to provide enhanced functionality and personalization, such as remembering choices you make. They may be set by us or by third-party providers whose services we have added to the Site. If you do not allow these cookies, some or all of these features may not function properly.
Examples: Cookies that remember your preferences, embedded YouTube video player cookies, Adobe Fonts and Font Awesome cookies that serve typography and icons.
These cookies help us understand how visitors interact with our Site by collecting and reporting information anonymously or pseudonymously. They allow us to count visits and traffic sources so we can measure and improve the performance of the Site. If you do not allow these cookies, we will not know when you have visited the Site and will not be able to monitor its performance.
Examples: Google Analytics 4 (which measures Site traffic, form submissions, and phone-number clicks), Google Tag Manager (which manages and deploys our analytics and advertising tags).
These cookies are set by our advertising partners. They may be used by those companies to build a profile of your interests and show you relevant ads on other sites. They work by uniquely identifying your browser and internet device. Under the California Consumer Privacy Act, (“CCPA”) and other state privacy laws, the use of advertising cookies may constitute a “sale” or “sharing” of personal information. If you do not allow these cookies, you will experience less targeted advertising.
Examples: Meta Pixel and Conversions API (Facebook and Instagram advertising, including “advanced matching” in which hashed identifiers are sent to Meta to improve attribution), LinkedIn Insight Tag (LinkedIn advertising), and any related cookies from these platforms.
Note: The Meta Pixel’s “advanced matching” feature and the Conversions API may transmit hashed personal information (such as email addresses or phone numbers) to Meta. This data sharing may constitute a “sale” or “sharing” of personal information. Users who opt out of advertising cookies or who signal a preference via Global Privacy Control will not have their information shared through these mechanisms.
The table below summarizes the third-party services that may set cookies on our Site, organized by category. The specific cookies and durations may change as these services are updated. For the most current list of cookies actually set on your visit, please use the consent management tool on the Site, which scans the Site and displays the current inventory.
When you first visit our Site, you are presented with a cookie consent banner that allows you to accept all cookies, reject all non-essential cookies, or choose specific categories. You can change your preferences at any time by clicking the consent management link in the Site footer (or by using the floating consent icon, depending on your browser).
If you reject cookies in the Analytics or Advertising categories, those cookies will not be set on your device, and the corresponding scripts will not run.
Most web browsers allow you to control cookies through their settings. You can typically:
Note that blocking all cookies may affect the functionality of our Site and many other websites.
You can opt out of interest-based advertising from many providers through these tools:
Our Site honors the Global Privacy Control browser signal. If your browser sends a GPC signal, we will treat your visit as a request to opt out of the sale or sharing of personal information for advertising purposes for that browser and device.
We may update this Cookie Policy from time to time to reflect changes in the cookies we use, changes in our practices, or for legal or regulatory reasons. When we do, we will update the “Last Updated” date at the top of the Policy. We encourage you to review this Policy periodically. If we make material changes that significantly affect your rights or the way we use cookies, we will provide additional notice through our Site (such as a banner notification) or by other appropriate means prior to the changes taking effect.
If you have any questions about this Cookie Policy or our use of cookies, you can reach us at:
Email: [email protected]
Mail: The MediaSpark, 14301 FNB Pkwy #200, Omaha, NE 68154
