QSR

CLIENT

National sushi restaurant chain.

CHALLENGE

Opening franchise in new city with little to no brand recognition in market. New Director of Marketing needed a strong Grand Opening to build momentum to ensure location’s sustainability.

SOLUTION

Launched lead generation campaign on Facebook prior to the opening. Targeted different aged diners with different messaging.

RESULTS

1,031

leads generated opt-ins to email offers.

2,500

engagements on Facebook.

20k

Facebook video views.

TESTIMONIALS

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